Saturday, November 24, 2012
Book 28: The Tipping Point by Malcom Gladwell
Another from my dusty bookshelf - the idea intrigued me thoroughly that there is a moment in an idea or concept where it tips and explodes. Mr. Gladwell explored ideas such as connectors, mavens, and salesman such as Paul Revere and Peter Jennings. He explores things like Sesame Street and Blues Clues and contexts like subway crime and the by-stander effect. I liked the book but didn't love it.
It is interesting that something as simple as cleaning the subway cars was the tipping point into dropping the New York City crime rate dramatically and how Paul Revere's 'popularity' is why when he rode in the night forewarning that the British were coming his impact created a natural call to arms.
All in all the book was a good read but I was looking for more of a 'butterfly effect' but perhaps real tipping points are not as dramatic as that. Read it.